Getting creative with video and new technology at Exeter’s Apple Store
Our special event in conjunction with the Exeter Apple Store went down a storm last Thursday.
We brought together 50 attendees from the community to engage with all things video, which included talks from the experts and creative workshops using Apple technology and products.
The evening opened with a thought-provoking talk from Jason Purvis, Producer and Director at Film Production Company AB Motion in Exeter. His talk focused on how to get video content right – by understanding that a creative, compelling idea needs to be considered before a video is produced. He also highlighted that you should absolutely consider developing a digital strategy to promote your new video content after it has been produced. Many brands produce a stunning video but it sits within their YouTube channel and on their website, only achieving a few views. Be clever with your digital targeting and reach your target audience in new, innovative ways through video marketing channels.
A new venue with over 100 attendees from the Digital community…
The March Digital Exeter meet up has now grown to be our largest to date. You may recall that we referred to January’s meet up as “bigger than ever” but we’ve surpassed that with a new venue accommodating a larger audience.
As Digital Exeter continues to grow it’s becoming more apparent that Exeter holds a diverse and strong digital / tech community that is thriving. We’re a hub of startups, innovation, creativity and data companies that are changing the way we do business and we’re glad to be bringing likeminded individuals together to share knowledge at Digital Exeter.
At the March meet up topics provided more insight into Crowdfunding, Mobile and Analytics and our speakers delivered some inspiring talks. Exeter should be proud of the talent that our city holds and we’re more than happy to showcase this at Digital Exeter.